Your privacy is our priority. live 888 is committed to protecting every piece of personal information you share with us, using the latest encryption technology and world-class security practices.
Six layers of data protection we apply to keep every member's personal and financial information safe at all times.
All data transmitted between your device and live 888's servers is encrypted using 256-bit SSL technology — the same standard used by leading banking institutions worldwide.
Members' personal information is stored on servers protected by multi-layered firewalls and strict access controls. Only authorised personnel may access sensitive data.
Live 888's KYC process uses an independently audited identity verification system. Submitted documents are encrypted during transfer and stored with maximum protection.
Live 888 has never and will never sell, rent, or share members' personal data with any third party for marketing purposes without your explicit consent.
Every member has full control over their personal data via the account settings page — including the right to access, amend, and request deletion of data at any time.
Live 888's security monitoring system operates around the clock to detect and respond to any unauthorised access attempts before they affect your data.
When you register and use the live 888 platform, we collect several categories of information to provide you with a safe, seamless, and high-quality service. This data collection is necessary for platform operations and compliance with applicable legal requirements in Malaysia.
When you create a new account at live 888, we collect basic information such as your full name, email address, phone number, date of birth, and chosen password. This information is required to build your account profile and enable us to verify your identity.
To comply with legal requirements and prevent fraud, live 888 may request identity verification documents including a copy of your identity card or passport, proof of current address (utility bill or bank statement), and documents related to your payment method. All KYC documents are processed with full encryption and retained only for as long as required by law.
To process deposits and withdrawals, we collect information such as your bank account number, e-wallet details, and transaction history. Full card numbers are not stored on live 888's servers — we retain only the secure token generated by the payment provider.
We also automatically collect technical data when you use the platform, including IP address, device and browser type, pages visited, session duration, and gaming activity records. This data is used solely to improve the user experience and detect suspicious activity.
| Data Type | Purpose of Collection | Legal Basis |
|---|---|---|
| Basic personal information | Account registration and verification | Contract / Consent |
| KYC Documents | Identity verification, fraud prevention | Legal Obligation |
| Financial information | Processing deposits and withdrawals | Contract |
| Technical usage data | Security, analytics, and product improvement | Legitimate Interest |
| Support communications | Customer service records | Contract / Legitimate Interest |
Live 888 only uses collected data for the purposes stated at the time of collection or for reasonably related purposes. We do not use your data for any other purpose without obtaining fresh consent from you.
You can opt out of marketing communications at any time through your account settings or by contacting the live 888 support team. Opting out of marketing communications will not affect your core account services.
Live 888 does not sell, rent, or disclose members' personal information to third parties for marketing purposes. However, in the course of delivering our services, there are certain situations where limited data sharing is necessary:
We work with carefully selected third-party service providers — such as payment processors, KYC solution providers, and cloud infrastructure — that assist us in operating the platform. All such providers are bound by strict confidentiality agreements and may only use your data for specified purposes.
Live 888 may be required to disclose certain information to government authorities, courts, or regulatory bodies when mandated by Malaysian law or a valid court order. In such situations, we will disclose only the minimum information necessary.
In the event of a merger, acquisition, or business asset transfer, member information may be transferred to a new entity. In such circumstances, live 888 will notify members in advance and ensure that equivalent data protection standards are maintained.
We never sell your data to advertisers, data brokers, or any party unrelated to the operation of live 888 services. This is our absolute commitment to every member.
Live 888 continuously invests in enterprise-grade cybersecurity infrastructure to ensure your personal data is protected at all times. Key security measures we implement include:
In the event of a data breach affecting your personal information, live 888 is committed to notifying you within 72 hours of the breach being identified, in line with international data protection best practices.
Live 888 uses cookies and similar tracking technologies to enhance your experience on our platform. Cookies are small text files stored on your device when you visit our website.
You can manage cookie settings through your web browser. However, disabling essential cookies may affect platform functionality. Cookie settings can be changed via your browser's settings menu (Chrome, Firefox, Safari, Edge, etc.).
Under Malaysia's Personal Data Protection Act 2010 (PDPA) and international data protection principles, you have the following rights regarding your personal information held by live 888:
You have the right to obtain a copy of the personal information we hold about you. Requests can be submitted through the customer support team and will be processed within 14 business days.
You have the right to request correction of any inaccurate or incomplete personal information we hold about you. Updates can be made through your account profile page or by contacting support.
In certain circumstances, you have the right to request deletion of your personal data. Please note that we may be required to retain certain data for a period prescribed by law before deletion can be carried out.
You have the right to object to the processing of your personal data for direct marketing purposes at any time, and we will stop immediately upon receiving your objection.
You have the right to receive your personal data in a structured, machine-readable format and to transfer it to another data controller where technically feasible.
To submit any request regarding your privacy rights, please contact our data protection team via live chat or email at [email protected]. We will respond within 14 business days.
Live 888 retains your personal information only for as long as necessary to fulfil the purpose for which it was collected, or for the period required by applicable law. The following is a general guide to our data retention periods:
| Data Category | Retention Period |
|---|---|
| Active account information | Throughout active account + 5 years after closure |
| Financial transaction records | 7 years (Malaysia legal requirement) |
| KYC Documents | 5 years after the business relationship ends |
| Support communication logs | 3 years |
| Analytics cookie data | 13 months |
| Security and access logs | 2 years |
Once the retention period expires and there is no legal requirement to keep it, your data will be securely deleted or anonymised using industry-recognised methods.
Live 888 is an adult gaming platform strictly restricted to users aged 18 and above. We do not intentionally collect or process any personal information from individuals under 18 years of age.
If we become aware that personal information has been collected from an individual under the age of 18 without proper verification, we will immediately take the following steps:
We encourage parents and guardians to monitor their children's online activity. If you believe your child has accessed this platform, please contact our customer support immediately for follow-up action.
The live 888 platform may contain links to third-party websites or related services. Please note that this Privacy Policy applies solely to the live 888 platform.
Live 888 has no control over the content or privacy practices of those third-party websites and is not responsible for their privacy policies. We encourage you to read the privacy policy of every website you visit outside the live 888 platform before providing any personal information.
Live 888 reserves the right to update or amend this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or technological developments. Any material changes will be communicated to you through:
The "Updated" date at the top of this page will always reflect the date of the latest amendment. Your continued use of the live 888 platform after amendments are published constitutes your acceptance of the revised policy.
We recommend you review this Privacy Policy page periodically. The version displayed on this page at any given time is the currently in-force version.
If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, the live 888 data protection team is ready to assist you.
You can reach us through the following channels:
We are committed to resolving every privacy-related query thoroughly and within a reasonable timeframe. Your trust is live 888's most valuable asset.
Now that you understand how live 888 safeguards your privacy and personal data, register a free account and start enjoying over 1,000 game options with full confidence that your data is always safe with us.